And, since the author is committing a total blog foul in leeching my bandwidth by placing a photo from RHM on his own site, I think I'll do a similarly heinous thing and repost his article in its entirety. Though it's not really that heinous, since I'm at least including a link to the site. SOME of us have manners.
Like I said, the article is lengthy, so I'm putting it below the fold.
UPDATE 10/26 -- The author of the article, Evan S. Brunell, was nice enough to write and let me know that weasin' my bandwidth isn't actually illegal while my reposting his article is. So if you want to read it again, you'll have to follow the link.